Kickstart Program

Assess Your B2B Startup: Are You Ready to Grow?

This three-phase program helps you prepare your early-stage startup to engage your market and validate your service or product. We will work together to gather and evaluate customer feedback, develop your sales pipeline, and build out your tech stack.

Many startups enter their respective markets without performing this key phase of preparation. These same startups often discover critical issues — lack of demand, issues with product-market fit — at a stage when course corrections have become much more difficult.

The Kickstart Program provides a framework to identify and overcome these issues in your startup’s earliest stages. You can make significant course corrections during this time and spend fewer resources than you would in a later growth stage. Our program helps you accomplish this and other crucial steps to validate your product or service and assess your readiness for growth.

Kickstart Phases

Phase 1: Founder Readiness

We prepare founders to make stage- and budget-aligned decisions for their startup. This phase involves:

  • Identifying your early adopters 
  • Evaluating your buyer problem and solution
  • Building your unique value proposition (UVP)

Phase 2: Tech Stack + Processes

We help you plan and build a set of integrated processes and business tech solutions. This gives you a systemic foundation to launch growth campaigns. This phase involves:

  • Facilitated strategic planning
  • A full brand audit
  • Reviewing your solution and market fit
  • Developing your brand messaging
  • Building out a startup-optimized tech stack

Brand Phase 3: Validation Sprint

We help you conduct customer interviews to validate your product or service, gather buyer data, and start building your sales pipeline. This phase involves:

  • Sourcing prospects from your early adopters
  • Outbound direct engagement
  • Product-market validation
  • Offer presentation
  • Sales pipeline development

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